In the context of the persuasive process, which of the following best describes AIDA?
Gaining attention, instigating action, creating desire, and encouraging acceptance
Gaining acceptance, inviting questions, instigating action, and attracting attention
Gaining attention, generating interest, creating desire, and motivating action
Gaining acceptance, instigating action, discussing benefits, and attracting attention
The best description of AIDA in the context of the persuasive process is:
Gaining attention, generating interest, creating desire, and motivating action.
AIDA is a well-known marketing and advertising model that outlines the steps to effectively persuade an audience.